Press Release:

Ashley Eckstein’s Her Universe Offering Online Shoppers
Cyber Monday Exclusives Including FREE Ground Shipping and a
FREE Holiday Star Wars Pin with Any Order

NEW YORK, NY – November 19th, 2012 – Shopping for Fangirls is not always easy but actress Ashley Eckstein, voice of Ahsoka Tano in Star Wars: The Clone Wars and founder of Her Universe™,  the innovative and ground breaking sci-fi merchandise line for female fans, has made gift-giving a little easier this year. Eckstein debuted new Her Universe designs today that will launch on Cyber Monday, November 26th, including the third annual collectible Star Wars pin with signed certificate by Eckstein featuring everyone’s favorite Wookiee, Chewbacca. This highly coveted pin is FREE with any order while supplies last. Plus, for Cyber Monday only, Her Universe will be offering FREE US ground shipping on all orders.

“Cyber Monday has replaced Black Friday for most people and has become one of the most exciting shopping days of the year!” said Ashley Eckstein. “I get overwhelmed by the big crowds on Black Friday and prefer to shop from the comfort of my own home, but I am always looking for a deal. With FREE Shipping and a FREE autographed gift, we’ve made shopping for yourself, or the fangirl in your life, much easier.”

It’s Chewbacca’s turn to don the famous Santa hat for this year’s highly collectible Star Wars by Her Universe holiday pin. Only 1,000 pins have been made and each one comes certified with Eckstein’s autograph. Following the highly sought after R2-D2 and Yoda holiday pins from previous years, which sold out in record speed, Chewbacca will now join this exclusive collection. This free gift has a $30.00 retail value.

Her Universe customers will find a selection of new fashion items to please any Geek Girl just in time for the holidays – from Star Wars to Star Trek, Doctor Who and Battlestar Galactica.

New for the season, fans will find fashionably fun Darth Vader Star Wars pajamas by renowned artist Katie Cook. “Everyone knows I love creating designs for Her Universe,” said Katie Cook. “I jumped at the chance to combine two of my favorite things: Star Wars and pajamas.” In addition to PJ’s Her Universe has a new Missy style Star Wars top, new Doctor Who tops, an ultra cozy Battlestar Galactica sweatshirt,Star Trek earrings and a new Star Trek “Gorn” t-shirt featuring the art of guest designer and founder of Bye Bye Robot, Charity Wood.

“Working with Her Universe on the Gorn shirt was magical,” said artist Charity Wood. “If the little-girl-me would’ve known that, in her future, she’d make artwork for her favorite sci-fi genres, she would’ve exploded.”

About Her Universe
Her Universe was launched in 2009 by actress and entrepreneur Ashley Eckstein, and her partner, The Araca Group, known as one of the most innovative theatrical production and merchandise companies in the world. Her Universe was created to directly address the expanding market of female fans by entering into its first agreement with Lucas Licensing to develop and produce a line of female-centered Star Wars apparel and accessories. The success of that line was followed up with a collection for the Syfy network including such shows as Battlestar Galactica and with BBC America for Doctor Who and with CBS Consumer Products for Star Trek. You can learn more about Her Universe and purchase the current line of fangirl apparel and accessories by going to www.heruniverse.com and by following Eckstein on Facebook (facebook.com/HerUniverse) and Twitter (twitter.com/HerUniverse).

It’s Chewbacca’s turn to don the famous Santa hat for this year’s highly collectible Star Wars by Her Universe holiday pin. Only 1,000 pins have been made and each one comes certified with Eckstein’s autograph. The pin and autograph are free with any order on Cyber Monday and is a $30.00 retail value.

New for the holidays is this cozy pajama set featuring the fun art of Katie Cook and showcasing a playful Darth Vader who wakes up on the Dark Side of the bed.